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For my senior APRD capstone project, I collaborated with my team to create an impactful PR campaign and media kit for Girls with Books South Sudan, a local nonprofit. Our goal was to enhance the organization's visibility and support its mission through strategic communications.
Although this project was a team effort, my classmates specialized in advertising. It was a great experience to see how our fields intersect and rely on each other. I designed a majority of the media kit, incorporating their feedback throughout. As shown in the appendix, I created the fact sheet, press release (middle), news release (right), awareness posters, brochure, volunteer recruitment flyer (left), and Instagram story highlights, including "About Us," "How to Help," and "Events."
Client
Girls With Books! APRD Capstone
Year
Spring 2024




















